Wednesday, January 21, 2009

Step One to Energy Addiction Recovery

Know the difference between “Energy Efficiency” and “Energy Conservation” and you will have taken the first step to energy addiction recovery. Plus, you may find joy and happiness.

Last year, energy efficiency guru Amory Lovins wrote this in an email to me and I assume, to many others.

“Fear of specific and avoidable dangers has evolutionary value. Nobody has ancestors who weren’t mindful of saber-toothed tigers. But pervasive dread, currently in fashion and sometimes purposely promoted, is numbing and de-motivating. When I give a talk, sometimes a questioner details the many bad things happening in the world and asks how dare I propose solutions: isn’t resistance futile? The only response I’ve found is to ask, as gently as I can, “Does feeling that way make you more effective?”To be sure, mood does matter. The last three decades of the twentieth century reportedly saw 46,000 new psychological papers on despair and grief, but only 400 on joy and happiness. If psychologists want to help people find joy and happiness, they’re looking in the wrong places. Empathy, humor, and reversing both inner and outer poverty are all vital. But the most solid foundation we know for feeling better about the future is to improve it—tangibly, durably, reproducibly, and scaleably.

This year you can feel better about the world and yourself by learning more about energy efficiency and energy conservation. When you do this the future improves.

There is a lot of hype centered on the terms “energy conservation” and “energy efficiency” and most consumers seem clueless when it comes to knowing the difference and asking the right questions at the right time.

In over twenty years of dealing with electric utility consumers I believe that only about one in nine knows what they are saying when they ask, “which one is more efficient”? They don’t really care which one is more efficient. What they really care about is which one is cheaper.

So the difficult questions become, cheaper for whom and efficient in which way?

The answer for “which one is more efficient" is easy. It’s the solution that uses less energy to produce the same amount of work. This work could be light, heat, refrigeration, air conditioning etc.

The answer for “which one is less expensive” is never easy.

Everyone knows that a cheaper purchase price is often a dead give away for a product that will actually be more expensive over the product’s life of operation. The simple life cycle comparison of a fifty cent incandescent light bulb compared to its more “efficient” product, the three dollar compact fluorescent bulb, can be replicated with even higher costs savings when comparing refrigerators, pumps, water heaters, furnaces, windows, insulation and houses just to name a few.

Each fuel and each appliance has variables that are hard to compare. Certain fuels cost more up front like solar photovoltaic energy. Certain fuels and products traditionally avoid external costs and come in looking cheaper until you factor in the costs for healthcare, environmental degradation, and tax payer subsidies, like coal and nuclear power. The challenge is to define and quantify those external costs. This is hard to do and the producers of these energy products don’t really want you to figure out or factor in, those external costs. Just like the tobacco industry doesn’t want you to factor in the costs of treating lung diseases with the cost of a pack of cigarettes.

Here are the variables that go into the answer for the question, “which one is cheaper?”

What is the cost and efficiency to get the product (useful energy) to your house?

What is the true life cycle cost including operating costs and purchase price of the appliances that use the energy?

What are the operating habits and skills of the people using the appliance?

What is the quality of the building envelope or location in which the appliance is used?

In its simplest definition, energy conservation means those actions that cause you to use less energy. This could be as simple as keeping the thermostat lower and wearing a sweater on a cold day or as silly as trying to read in the dark. Sure you are saving energy and reducing your bill, but you have to suffer to do it. Americans don’t like to suffer. Consequently, most energy conservation programs do little to actually reduce energy use.

Energy Efficiency on the other hand means getting your beer just as cold or our home just as warm with efficient systems or products that use less energy. Like the compact fluorescent light bulb that produces the same light output for less than half the energy use of an incandescent bulb, or the better insulated house that uses less energy to heat the same square footage.

I am not a big fan of Wikipedia because it’s too easy for facts and sources to be questionable. Yet, I often start there for an overview of a topic and then check facts with other websites I consider more reputable or scientific. Their energy efficiency section seems factual and actually helpful. I recommend that you visit and read it all. It will give you some ideas about the possibilities for energy efficient products that can maintain your lifestyle without suffering more than a little higher purchase price. In most cases the life cycle cost of an energy efficient product or system will be cheaper than the “cheaper” product to purchase.

By understanding your options and understanding the language used to talk about energy and energy issues, you can take a big step to your own energy independence, cut your utility bills in the process and find joy and happiness. Wow, this is going to be a great year.

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